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专业概况
The three-year undergraduate programme in Communication, Media and Advertising has the specific objective of giving young graduates a solid grounding in the field of communication and preparing them to operate creatively in the contemporary multimedia scenario.
AREAS OF STUDY
The Bachelor of Science in Communication, Media and Advertising provides in-depth skills in the field of communication, referring to the historical, aesthetic, legal, linguistic and semiotic contexts of contemporary life, in a socioeconomic perspective connected with the composite scenario of digital media.
Fundamental Modules
Sociology of the media
Modern and contemporary theatre
Multimedia communication
Languages of cinema and TV
Contemporary history
Technical theories of television language
History and aesthetics of cinema
Public communication and policy
Psychology of audiovisual communication
Theory and technique of journalistic language
Musical languages
TEACHING OBJECTIVES
The main objective of the Communication, Media and Advertising programme (Degree Class: Communication Sciences) is to prepare graduates with a solid background in communication through contemporary media.
The programme focuses on the study of cinema, theatre, music, television and advertising, and the historical, aesthetic, legal, linguistic and semiotic contexts of reference are conveyed through a contemporary socio-economic perspective with a focus on the digital media scenario.
In addition, knowledge of the structure of media languages, combined with in-depth preparation in English and intermediate preparation in a second foreign language, will allow graduates to develop a thorough ability to analyze international communication contexts.
Career Opportunities
EXECUTIVE ACCOUNT MANAGER
PRODUCTION ASSISTANT FOR CINEMA, TV AND WEB
所属院系
中国学生入学要求
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学制:全日制(3 年)
学费:€8,400.00 (¥ 65,377) /年
开学时间:To be confirmed
申请截止日期:
留学地点:IULM - International University of Languages and MediaVia Carlo Bo, 1,Milan,Lombardy,20143, Italy
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