俄亥俄州立大学

Agricultural communicators are important in society because they provide essential information to consumers and producers. The agricultural communication major provides students the opportunity to study journalism, marketing, public relations and graphic design within the applied context of the agricultural industry. Students in this major enjoy persuading, writing and designing. Students gain real-world experience as they prepare to enter careers in communications, public relations, marketing or journalism both within and outside agriculture.

Curriculum

Students majoring in agricultural communication complete course work in magazine writing, layout and design, communication ethics, public speaking, news writing, web technologies and new media, and photography.

Additionally, students choose a minor in an area of agriculture or natural resources that provides scientific and technical expertise in agriculture.

As they complete assignments and courses in the major, students compile a portfolio that includes news clippings, feature stories, design work and campaign plans.

Possible careers

Graduates of the agricultural communication program are well prepared for a variety of exciting careers in agriculture, science and business. They pursue careers with agricultural magazines and other publications, advertising and public relations agencies, farm radio and television organizations, agricultural commodity groups, and government agencies.

Graduates' agricultural communication background helps them organize and disseminate scientific and technical information to farm and non-farm audiences, which proves useful for those who work as lobbyists or pursue law school.

Graduates of the agricultural communication program may find work in any of the following positions:

• communications director
• public relations director
• media relations coordinator
• graphic designer
• magazine writer
• news reporter
• sales and advertising associate
• event planner
• television/radio broadcaster
• marketing manager