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专业概况
The fashion industry now goes beyond its’ traditional associations. Style, culture and self-expression prevail in every facet of daily life. The global fashion market demands more strategic planning, innovations, better product designs and inventive marketing concepts. The speed of delivery, quality of production and creativity in design are also critical aspects of this new technology-driven industry. Market intelligence, fashion trend forecasting, plus the fundamentals of business and marketing management are invaluable areas necessary to keep fashion fresh, alive and up-to-the-minute. This course is designed to prepare graduates to meet these demands. Throughout this course, students will experience the ‘workings’ of the world of fashion design, from concept to manufacturing, and the branding and marketing of the end product.
International Degree Pathway (IDP) Programme:
Students can pursue the following programs in the partner institutions as an overseas pathway:
Career opportunities
Career opportunities in the world of fashion are manifold and growing. It is a huge, exciting and glamorous industry with enticing monetary rewards.
Graduates will find employment opportunities as:
Programme Details
This programme combines 75% ‘hands-on’ skills directed towards fashion design, illustration, textiles, pattern cutting and garment construction, and 25% marketing skills. This is designed to enable the student to experiment with original design concepts and equip them with market intelligence skills. They will be able to communicate, brand and focus their designs towards identified markets. This ultimately will facilitate multiple career opportunities within the fashion industry.
The Bachelor of Arts (Hons.) in Fashion Design with Marketing graduate will be a versatile fashion specialist with the ability to professionally:
Apply logical, critical and creative thinking to a range of problems
Commit to ethical action and social responsibility
Communicate effectively
Apply an international perspective to their profession
Demonstrate a practical, strategic and operational understanding of the discipline as a whole
所属院系
中国学生入学要求
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学制:全日制(3 年)-在多地学习
学费:
开学时间:预计在五月, 九月 2022
申请截止日期:
留学地点:UCSI UniversityKuala Lumpur Campus,No. 1, Jalan Menara Gading, UCSI Heights (Taman Connaught), Cheras,KUALA LUMPUR,Wilayah Persekutuan Kuala Lumpur,56000, Malaysia
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